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A
Comprehensive Free Resource of Small Business Information, Packed With
Dozens of Guides, Tools and Techniques. |
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Introduction to the Management Audit
Small businesses often fail
because owners are unaware of the many elements that can prevent the
business from growing and being successful. Often, small businesses are
organized around the manager's specific area of expertise, such as
marketing, accounting or production. This specialized expertise often
prevents the business owner from recognizing problems that may arise in
other parts of the business.
This audit will provide the small business entrepreneur with the
essentials for conducting a comprehensive search for existing or potential
problems. The audit was designed with small businesses in mind and
addresses their unique problems and opportunities.
DESIGNING THE AUDIT
The authors have combined case evidence, logical procedures, expert
advice and systematic thinking to create a management audit for small
businesses. This instrument is not exhaustive, i.e., the business
owner/manager still must rely on personal judgment and past experience.
However, it does provide a systematic framework to ensure that critical
areas have been addressed before action is taken. The audit is a tool, not
a replacement for good management skill. Audits and handbooks cannot do
the consultant's job; however, effectively designed instruments, such as
this audit, can save
time for the seasoned as well as the novice small business manager.
The authors studied actual case reports to find out what management
practices were being used by small business, and used that information to
create this audit.
HOW TO USE THIS AUDIT
In order to gain maximum effectiveness from this audit, the small
business manager should answer all questions in the audit, with an
affirmative answer indicating no problem and a negative answer indicating
the presence of a problem in a specific area.
After completing the audit, the manager can review the analysis of each
section of the audit that follows to determine what action is most
appropriate. The audit analysis provides an overview of how the various
elements of the audit are related. The audit covers seven critical
business functions: basic planning, general bookkeeping and accounting
practices, financial planning and loan proposals, sales and marketing,
advertising and promotion, personnel and production.
In the healthy and financially sound small business, these seven
functional areas are in balance. In many cases, one cannot work on all
seven areas at once. The manager must decide which area to concentrate on
based on past practices and the needs of the business. Regular use of this
audit instrument can help make the small business manager more efficient.
Outline of the audit:
Basic planning
Personnel
Production
Sales and marketing
Advertising and promotion
General bookkeeping and accounting
Financial planning and loan proposals
CONCLUSION
The authors have attempted to present a methodology for enhancing the
success rate of growing small businesses. This methodology helps the small
business manager to critically assess the strengths and weaknesses of all
facets of the business. By using the management audit instrument and the
audit analysis on a regular basis, the small business manager will be
better able to see pitfalls in sufficient time to react appropriately,
thus ensuring a greater possibility of business survival and prosperity.
Food For Thought
So many people waste so much
time and effort seeking approval.
There's nothing wrong with wanting the approval of others. It is when
we need approval at any cost, that it becomes a big problem. If you
require the approval of others, you give them control over your life.
And you sacrifice your own uniqueness in order to be the way someone
else wants you to be.
Here's an irony for you to consider. Think of the person in your life
who commands the most respect and approval. Chances are, that person
is heavily opinionated and clearly defined, and does not change his or
her behavior so as to win the approval of others. In other words, the
people who have the most approval are not the ones who seek it out.
You can never gain approval by seeking it. Rather, people will respect
and approve of you because of your integrity and consistency. Follow
your own path. The world needs the contributions of each individual.
If we were all the same, life would have little meaning. The vibrancy
of life comes from differing opinions and ways of doing things.
Don't worry about what other people think. Be true to yourself and
your own beliefs, and you'll gain the respect, admiration and approval
that you deserve.
Try to hold water in your hand, and it slips away. Immerse yourself in
the water, let it flow around you, and you can experience it as long
as you wish.
Life is much the same way. Life cannot be contained or held in your
hand. To experience life, you must immerse yourself in it. You cannot
squirrel it away or keep it only to yourself. You must let life flow
through you to fully experience its joy.
It is not necessary to possess in order to enjoy and experience. Too
often, we spend so much time and effort trying to hold and possess,
that we are unable to enjoy whatever it is we desire. The concept of
"need" assumes limitations. When you free yourself from the need to
possess, you are free of limitation.
Learn to appreciate and experience beauty, people, food, and ideas
without having to own or devour them. It will bring you lasting,
unconditional freedom, peace and joy.
Today in the United States we celebrate our nation's Independence Day.
On this day in 1776 the Continental Congress adopted The Declaration
of Independence, a document which detailed the grievances of the
American colonies against the British crown and declared the colonies
to be free and independent states.
On this day we celebrate freedom.
Freedom is an empowering and sobering concept. It gives us the
opportunity to succeed, and also to fail. It allows us to make our own
way in life, and requires that we accept the responsibility for that.
Freedom is impossible without responsibility. The two simply cannot
exist apart, and no amount of legislation can ever change this. You
can be truly free only by being totally responsible for your life and
your actions.
Though millions have died for it, and most would choose freedom over
any alternative, freedom can often be very frightening. It often
imposes difficult decisions, and requires valiant effort to maintain.
Though freedom is indisputably the best course, it is seldom the
easiest.
Freedom has given individuals and communities the ability to create
great things. Magnificent works of art, immense wealth, productive
industry and technology, literary masterpieces, athletic triumphs,
caring, compassionate healing and many other beautiful things spring
forth from people who are free to pursue their dreams.
Freedom is a human catalyst that has no equal.
Thankfully, freedom is available to more people than ever before. But
just because it is availble, doesn't mean you have it. To be truly
free, you must accept your freedom, and all the responsibility that
comes with it. To be free means being your own person, with your own
purpose, and passion, and integrity. And just as it has to thousands
of communities and millions of people, true freedom will bring you
greatness.
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Copyright © 2007
The Small
Business Treasure Chest Inc.
All Rights Reserved. |